Art of

B2B Selling

Expand Your Business to Business Market

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Art of B2B Selling

Business to Business Sales Training

Duration: 2 Day

Ideal For:

Sales Executives, Managers, Team Leaders engaged in consultative product or service selling to businesses, organizations,  institutions, and government

Learning Methodology:

  • Presentations
  • Simulations
  • Brain Storming
  • Application Activities
  • Skill Building Exercises
  • Working Maps
  • Strategy Boards
  • Template Building
  • Creativity & Implementation Exercises
  • Selling War Front Exercises
  • Case Studies
  • ‘Expect-the-Unexpected’

Art of Business to Business Selling

B2B Selling

Main Contents Include:

  • Unique nature of business markets
  • Knowing your customer
  • Spying for pre-sales
  • War Front Strategy Making
  • Beating-Meeting-&-Combating Competitors
  • Making Pre Approach to Close – B2B Cycle Design i.e.,  Demand Generation,  Prospect Targeting,  Messaging / Value Proposition, Selling Process, Opportunity Managemen
  •  Performance Metrics and Measurement
  • Being Ready for Unexpected
  • Power of Social Media
  • Winning the Win-Win War

After this Training, attendees will be able to:

  • Differentiate between consumer and business selling dynamics
  • Apply various methods to improve B2B interaction and customer services
  • Explore hidden markets & customers
  • Deliver customized & winning sales presentations
  • Excercise new techniques for B2B prospecting
  • Develop right B2B selling habits
  • Use internet for B2B selling more effectively
  • Better survive & succeed in adversity

For in-house quotation, registration and other details email IKTAR Training Manager

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