Brand Yourself

In life we come across a number of highly admired brands e.g. Mercedes, McDonald etc. and it is observed that the focus of people is usually tilted towards launching the brands that carry tangible products or services under its umbrella. It’s a fact that all tangible products have their own unique importance in humans’ life but have you ever thought of presenting yourself as a brand and striving to make yourself one of the most expensive brands that possess the most valued products under its umbrella for the masses? Have you ever thought of making yourself master of a field and delivering a variety of services in that field to serve the society? Experience shows that self-branding is the rarest form of branding but their rests a huge scope in launching yourself as a brand and letting people get the benefit of you. One thing which is very interesting about such brand is that the efficiency, durability, and reliability of its products increases with wear and tear, unlike all other products. Besides, the initial investment for self-branding is negligible, the only thing required to launch one’s self as a brand is WILL and the journey begins. Interestingly, if you have lack of money then you are the most suitable person to present yourself as a brand because there is nothing to lose but just gains, benefits and profits lay on the way.

Now, what is the effective way to develop a successful self-branded personality? Self-Branding is a time taking process which is a compound of knowledge as well as strong personal traits. Despite the fact that knowledge is the backbone of self-branding, however, it is seen that in most cases a person possessing the huge weight of knowledge still remain unable to brand him/her due lack of required personal qualities. It is necessary to maintain a balance and develop both dimensions of the personality. Presence of plenty of personal qualities is a blessing, however according to experts, self-branding requires development of a set of traits in one’s personality i.e. honesty, pressure absorbing abilities, flexibility, strong interpersonal skills, confidence in one’s abilities and strong communication skills are some of the most important traits. Good News is that if someone lacks all or any of the required traits then there is nothing to worry about as all these traits can be developed from very scratch and the only way is to practice them as much as possible. Initially, one may feel it difficult but after some time all these traits will become a part of one’s personality.

The bottom line is; stop complaining about society and lack of resources, start sketching your own journey. Make yourself an expensive person if you cannot make any expensive product. Make yourself unique and become a brand that everyone wants to buy its products. You have the power to change your life but you need to discover it and start practicing it. Last but not the least; Self-Branding will always keep you in a mode to help others which is the best of all services!!

Author: Arsalan
Arsalan Rehman is a bloger and Industrial-Engineer, currently working as an office-holder in a government organization of Pakistan.


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Brand Yourselfenhancing individual professional competence for success

professional way to succeed Self Branding and Promotion has become the integral part of modern corporate environment. Professionals and leaders have limitations of personal growth if they are unable to brand their professional image well. This workshop is aimed at enhancing your professional worth by creating a strong good will. It is your Way to Succeed in Modern Professional Environment, and Prove Your Professional Worth.


1 Day

learning methodology

Presentation, Quizzes, Group Discussions, Stress Marking Activities, Stress Busting Exercises Brain Storming

ideal for

All professionals and Entrepreneurs including Young Professionals, New Entrants,  Front Line Staff, Career Oriented Professionals, Job Seekers, Consultants, Advisers

know thyself and brighten your life

Self Branding is Showcasing your skills and competence for your brighter professional and personal life.

IKTARhelping businesses grow by enhancing performance through empowered human resource, improved business structures,  modernized business systems and technological advancements.

Brand Yourself

Brand Yourself to Grow Well and Fast

For in-house quotation, registration and other details email IKTAR Training Manager

main contents include:

  • Understanding the need of Job market
  • Identifying personal areas of improvement
  • Preparing for Job Search
  • Personal Tool Kit Creation
  • Using the Power of Media
  • Getting Support from Social Media
  • Getting Ready to Face the ‘Employer’

after this training, attendees will be able to:

  • Understand the dynamics of job market
  • Know expectations of employers
  • Identify their strong and weak areas
  • Search Potential Job Markets
  • Showcase their ‘Skills & Qualifications’
  • Have more confident ‘Self’

For in-house quotation, registration and other details email IKTAR Training Manager

how do we create value for your business

Well begun is half done, the notion completely fits into the conduct of training and various processes. IKTAR weighs the need of a professional TNA very high. Our corporate trainers don’t move to the training designing phase unless they have competed training need assessment/analysis and have reviewed their findings with the clients/management. 

A professionally conducted Training Need Analysis/Assessment (TNA) is the key to a productive training design, development and delivery. Our TNA doesn’t only improve the quality of training outcome, it also decreases the learning costs for your company.

IKTAR believes in realistic problem solving and fact based learning solutions. We offer need based customized training solutions to our clients. We work right from the beginning, conduct TNA, meet the participants, review work place, discuss the issues faced by the organization and then tailor  highly professional training programs to meet the business needs of our clients and professional requirements for the participating  group members. 

Experiential learning and participatory learning methods are best suited to the learning need of every group and individual. People are more empowered when they see themselves doing what they thought they could never do. Involving participants and making them learning partners instead of passive learners/audiences is the way we work to create wonders in the lives of our participants.

Every learning group consists of dynamic individuals with various levels of versatility and learning and needs. IKTAR cooperate trainers emphasize on both collective and individual learning requirements of the participating groups.

Every training program is followed by a free training review report for the management highlighting gains, areas of further improvement and suggestion for team support and performance improvement after the conduct of training. Submission of a more detailed review report with individual performance review of the participants is also an option. 

A comprehensive follow-up and performance monitoring plan is shared with the clients to ensure professional implementation of the learned content/skills. These follow-up plans vary in duration and depth based on the type of training, nature of audiences and needs of the business. 

We highly value our participants and business partners and consider them the part of IKTAR. All participants are provided free learning support individually whenever they require. Training resources, advice, consulting, guidance and advice to conduct in-house session is a life time open privilege for the IKTARians

how can we help you?

Contact IKTAR or submit a business inquiry online.

Attending the ‘Customer Service Management in Financial Sector’ training workshop was a transformative experience for me. It provided invaluable insights into areas of improvement in my communication and customer management skills. I learned how small changes in our words can have a significant impact on our professional success. Clear and explicit communication emerged as a key factor in both professional and personal success. I am grateful for the opportunity to have participated in this workshop and look forward to applying the knowledge gained to enhance my performance.

Atif Maqsood
Manager CS, BPL - Pakistan

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